Brand Story

Mountain Hippo

ABOUT US

Live Action Co., Ltd.,

Live Action Co., Ltd., founded in March 2012, was created with the vision of improving the quality of life of Thais through high-quality products
that promote nature, outdoor activities, and sports. Our founders—outdoor enthusiasts including a triathlete and a scuba diver shared a passion for an active lifestyle and established the company to deliver exceptional products to the Thai market.

Journey

2012: Multi-Brand Outdoor Store: Began as ‘Mountain Hippo,’ offering Black Diamond, Snow Peak, Croakies, and Karana.

2015: Montbell Focus: Partnered with Montbell in 2015 and became exclusive distributor in 2018. Compact stores at Siam
Paragon, Central Eastville, Emporium, and EmQuartier.

2022: Expansion to Flagship Store: Launched 200 sqm flagship Montbell store at Central World in 2022.

2022: Aquaflask Collaboration: Signed as exclusive distributor for AquaFlask in 2022, with 6-10 pop-up stores (10-30 sqm).

Vision and Mission

Vision:

To inspire a healthier, more active lifestyle across all age groups.

Mission:

Delivering premium products that enhance everyday life and foster a connection with nature. Providing exceptional customer service while
building strong, trusted brands. Expanding our reach to cater to an aging customer base, improving mobility and quality of life for the elderly

Innovation and Brand Building

In 2022, we established a dedicated department for online material production, complete with an in-house photo studio and a team of creative professionals. This department focuses on:

Creating high-quality content to explain product functions effectively.
Enhancing customer understanding and brand loyalty through engaging online materials.
Strengthening the presence of our brands in the digital landscape.

Our Commitments

At Live Action, we are not just focused on sales. We are passionate about building brands that resonate with customers. By combining a dedication to quality, innovation, and long-term relationships, we aim to inspire and